Our design proves a jem for Emerald

Emerald Group Publishing is the world's leading scholarly publisher of journals and books in business and management, and has a growing presence in disciplies including LIS, social sciences, engineering, linguistics and audiology. With articles and journals available on and offline, you will find Emerald authors in all of the top 100 business school internationally.

Since founded in 1967, Emerald has grown into a giant organisation that publishes vast amounts of new research documents on a daily. As a result of their fast growth, they approached our team at Dulay Seymour earlier this year when their in-house design team found themselves overloaded with work.

As Emerald is a renowned brand world wide - with a strong corporate identity, they had their reservations about inviting an outside design agency to help them out. However, they'd heard good things about us on the Bradford circuit, and decided to give us a chance to prove ourselves - luckily, they were not disappointed.

We now find ourselves working closely with the Emerald marketing team on a daily basis, looking after both their print and digital projects. We have the perfect mutual relationship where Emerald trust us to continue to pay respect to their brand yet allow us the freedom to be creative and welcome our new ideas. Emerald now see us as an extension to their in-house design team, and know they can rely on us for support when needed.

• posted 13/07/11